Barolo Pira portrays the class and austerity of Nebbiolo with crystalline clarity, in an interpretation of absolute classicism. Pira, a cru extremely suited to Nebbiolo vineyards and known for giving life to tight and profound wines, as well as a monopoly of the Roagna family since 1989. Luca Roagna is a custodian of the land, and has decided to firmly continue the family tradition, which has Maximum respect for the vineyard and biodiversity is always expected, as well as work in the cellar with a view to minimal interventionism. 12 hectares of vineyards, located between some of the best sub-areas of Barolo and Barbaresco, cultivated without any chemical substances and continuing in the cellar with spontaneous fermentations, banning clarifications or filtrations.

The Pira red comes from 100% Nebbiolo grapes from the cru of the same name located in Castiglione Falletto. This family monopoly extends for approximately 11 hectares and can be divided into 6 microplots with different soil compositions, ranging from bluish marl to limestone rocks. The vines used to compose this wine are between 25 and 50 years old, and are harvested manually in October, with a double sorting of the grapes first in the vineyard and then in the cellar. Fermentation occurs spontaneously in large wooden barrels and lasts about 10 days while maceration is long and lasts between 60 and 75 days. The process ends with maturation in large oak barrels for approximately 5 years.